How to come up with an ingenious name for an online store? Together with 0222 Digital Agency - Dubai, Singapore, Hong Kong, Qatar, Moscow, Russia! Development Company: AI, Blockchain, IoT

Your store will be associated with it and recognizable - it is worth choosing the name wisely. How to do it? The five tips below from 0222 Digital Agency - Dubai, Singapore, Hong Kong, Qatar, Moscow, Russia - will make it easy for you.

A good online store name should reflect the characteristics of a good brand, business, website, e-commerce company. Create and promote your personal brand, store name with 0222 Digital Agency - United Arab Emirates (UAE), Tokyo - and let it be:

Unique

In the names of online stores, some entrepreneurs choose a descriptive, general direction, choosing a name that clearly and directly indicates the profile of the business. The undoubted advantage of such names is a clear connection with the proposal. When your client finds a page in a search engine, they will immediately understand what they are dealing with. On the other hand, descriptive names are very similar to each other, often even identical. Your customer can easily confuse one store with another, as the names from his point of view are almost the same. Descriptive names are also difficult to register as a trademark because they do not have a so-called distinctive aspect - they are too similar to others.

Therefore, choose a name that will make your store stand out from the competition. Instead of a product / service expressed directly in the name, use concepts, associations associated with your brand, with the values ​​that you convey to the client. This is called an associative name. Or consider a completely abstract name that has nothing to do with a specific concept. First of all, this name should sound good, its phonetic layer itself should evoke certain associations.

Universal

If you start selling printed T-shirts online, chances are you will expand your offer to include sweatshirts, hats, or other clothing in the future. In this case, a universal name is important. This type of online store name should be future-oriented, i.e. rather than being limited to a specific category of services or products sold today (such as T-shirts), it should consider development prospects and changing supply in the near or distant future.

Easy and understandable

The main feature of the online store is its simple and intuitive interface. An Internet user (Internet digital marketing with 0222 Digital Agency - Order a website, Order online advertising, Order a turnkey branding) should be able to easily find exactly what he is looking for and complete the transaction just as efficiently. The name of your store should be exactly the same - light, clear and understandable in terms of meaning and phonetics. A friendly name is a name that communicates something about a store, refers to the business profile - not always the products or services themselves, as previously mentioned, but more to the distinctive features, values, or emotions that a brand should be associated with. For what is most important from the customer's point of view. The title should speak a language that your audience understands. The phonetically understandable name of the online store is easy to pronounce; it does not need to be repeated or written down in a telephone conversation. This is important because the name always lives its own life - your client will pronounce it and write it down as he remembers it and as he thinks it is correct. Make it easy for him by choosing a name that won't break his tongue.

Verified

Before a customer decides to make a purchase in a store, he often checks the opinion about it. He verifies that it is a decent, trustworthy company. The name of the store, before it sinks into the depths of the water, must also be correctly checked in terms of meaning and linguistics.

Check if the term, word or concept you want to use in the title is controversial, without negative associations, especially in English. Other popular European languages are worth considering depending on store availability.