Development of design and corporate identity for cryptocurrencies on the blockchain from the marketing agency for digital advertising and promotion 0222 Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine

In the world of cryptocurrencies, today we can see a huge number of new brands. But only a few of them are worthy of attention and will achieve success in the future.

Developers and branding specialists in Ukraine today have great prospects and potential opportunities. In the field of branding and money design, a high-quality identity decides a lot. The demand for the development of design and corporate identity for cryptocurrencies on the blockchain in Ukraine is only growing.

Cryptocurrency differs from ordinary money in that it cannot be touched, it exists only in the online environment. Typically, cryptocurrencies have a high degree of protection, although they are more difficult to regulate. Good cryptography ensures that your database stays safe without being damaged by miners.

Bitcoin has long proven its leading position in the cryptocurrency market around the world. It is an alternative to regular currency.

What do the world's cryptocurrencies look like? Features and design trends

Bitcoin is known all over the world as the first digital currency. The developers decided to verify all transactions in order to exclude repeated operations.

The Bitcoin logo is recognizable all over the world - it is a gold coin in the center with a capital letter B. Bitcoin developers would not have achieved such success if it were not for quality branding and design. The initial design of Bitcoin was created back in 2008, and then it has undergone several changes.

The central element of the corporate design is the vertical lines, golden color, and the letter B. This combination in general resembles a dollar sign. The Bitcoin sign is very recognizable all over the world even without the circle and golden color.

Designers draw a parallel not only with the dollar, the bitcoin sign is associated with ordinary coins. The corporate color scheme is also used on the official website - the main color is gold and silver with blue elements. The strong side of Bitcoin's design and corporate identity is the parallel with the dollar, which underlines the ambition of developers to conquer the world currency arena. Designers make it clear that Bitcoin, like the dollar, conquers the whole world, only on the Internet. The active color scheme also draws attention very well to both the cryptocurrency itself and its official website. A vivid play on contrast - it calls for action and revolutionary motives.

But there are also disadvantages: the style of the font does not correspond at all to the main letter - B. This may cause some doubts among the potential audience. The consumer may not believe in the concept of Bitcoin branding developers. The logo is disproportionate and does not fit the corporate trademark.

Ethereum is also one of the leaders of the crypto world. This cryptocurrency has an open source code on which the currency itself is located. In the cryptocurrency environment, this name can be heard almost as often as Bitcoin.

The Ethereum brand is futuristic, the developers keep up with the times and use the motives of minimalism in the corporate style. The designer focuses on some individual details. The leading color is silver, as in Bitcoin's design. And the logo design contains several colors in combination.

Modern cryptocurrency designs use grids and angular lines. Ethereum developers did the same. The logo has a triangular shape, and the heading repeats its shape. The official Ethereum website looks like a standard cryptocurrency website. All modern motives and principles are used in the site design:

• flat images;
• simplicity in design, which does not weigh down when looking;
• branded colors.

By contrast, Ripple's corporate identity developers neutralize parallels with cryptocurrency design. But this is only at first glance. If you look closely, you will notice that the official website is very similar to the previous cryptocurrencies - Bitcoin and Ethereum. Ripple's corporate identity is also based on the principle of minimalism and flat images.

Ripple's website design also features futurism, which is emphasized by the proprietary graphics. The graphics represent the functionality of the site well, on the main page we see the scheme combined with a grid in the style of cryptocurrencies.

The Ripple logo has a rounded shape that looks more independent. Blue is also present in the design, as in other popular cryptocurrency brands.

In order to order the development of high-quality design and corporate identity for a new cryptocurrency in any city of Ukraine, you can contact the agency for digital advertising and promotion 0222 Development Company: AI, Blockchain, IoT, Kyiv, Lviv, Odessa, Dnipro, Vinnitsa, Ukraine today.